CPQ is designed to guide users to the best possible quotes for all products, pricing, and channels. In addition, by integrating quoting software with your contract processes, you can automate renewal quotes based on previously agreed upon pricing and terms.

CPQ gives you visibility and control of the quote-to-order phase of your sales process. Beginning in an opportunity, you can select products or services, configure and price them for simple or highly complex scenarios, and produce high-quality customer facing quotes and proposals. A proposal consists of configured products, a summary of the proposal, the price list associated with it, pricing for the configured products, associated opportunity, and shipping information. 

CPQ is a web-based, on-demand application that is accessed through a standard web browser through the Internet.

Conga CPQ Model

It is important to understand Conga product and pricing objects and their relationships to each other in the overall application. CPQ is divided into two major areas - Product Setup and Pricing Setup. Products and Pricing are defined and customized based on how your organization wants to set up their configuration.