Select to prevent the creation of asset corresponding to this product during the quote process. For now, you can disable asset creation only for standalone products.
It is recommended not to block asset creation because it hinders the preferable system flow of asset creation on quote acceptance. Once you install Conga Billing version 4.97 installed or later, order activation continues as billing now ignores any line without an asset id. You cannot see bills created for those orders because there is no asset.
CPQ does not support suppression of bundle products and does not encourage suppression of standalone products.